Greenwashing

All Natural. Organic. Eco-friendly. Green. Farm Fresh. These are the sexy buzzwords that draw us in to products that unscrupulously exploit our desire to go green. The FDA doesn’t regulate these terms, and they are often nothing more than just words. “Green” products contain the color green on the packaging. “Farm fresh” covers essentially any meat or dairy product. “Natural” is more of a sentiment than a descriptor. And just to give you a sense of the word “organic”, Dichloromethane is an organic compound and is toxic. I definitely wouldn’t want that in my salad. So then, how should caring consumers discern the environmentally-sound eggs from the chemical-ridden cosmetics?

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Product Life

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Repurposed skateboard idea from boredpanda.com

When trends die, where do they go? You may be surprised to find that junk can go in more places than just the trash. In fact, there are five possibilities:

  1. Landfill
  2. Combustion – incineration is a popular method used in regions such as Japan but not the U.S.
  3. Recycle – recycling companies melt down certain materials so they can become new products
  4. Reuse – for example, rinsing out your starbucks cup and using it again instead of throwing it out
  5. Re-purpose – for instance, turning a broken sled into a new shelf

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